Get to know us
Do you want to help us shape what the future of work will look like and how it will best embrace our life's aspirations? If this sounds like a journey you want to embark on, we may have the right role for you! PayFit is an intuitive software as a service payroll and HRIS solution designed specifically for SMBs. Since 2015, we have set ourselves a mission to simplify payroll for SMBs and enable employers and employees to grow together. We are a European company operating from 3 main countries (France, Spain, and the UK) where we are supporting over 18,000 clients.
Creating a fulfilling work environment and culture is also a core mission at PayFit, and our day-to-day work philosophy is reflected in our four values:
Care: We genuinely care for others whoever they are, whatever they think.
Excellence: We aim to improve and achieve better results every day.
Humility: Staying humble and exchanging transparent feedback helps us to grow and improve.
Passion: We are the architects of PayFit's success.
A key part of our culture, and essential for our success, is also improving the diversity of our teams and building an inclusive culture where you can be yourself at work.
This is why our recruitment focuses on the skills you demonstrate, and not only on your academic background or previous professional experiences. At PayFit we understand that you can gain applicable skills through a variety of life experiences and we are interested in knowing them, too.
We’re looking for someone who has a strong track record in Paid Search and Video advertising, is data-driven, and understands how to engage users across the funnel in order to provide them with the best experience.
The focus of this role will be on Acquisition’s team. We’re looking for someone who understands the payroll challenges faced by our key personas (entrepreneurs, HR managers, and finance managers) and how these pain points influence their decision-making process when evaluating and choosing payroll solutions like PayFit for their business.
Key Responsibilities
Develop and implement comprehensive demand generation strategies that align with PayFit's ambitious revenue goals and marketing OKRs
Run large, successful direct-response Search campaigns across multiple markets and languages on both Google & Microsoft Ads
Run video campaigns on YouTube, Demand Gen and Performance Max for both performance and brand awareness campaigns
Own the A/B testing process across landing pages, ad copy, extensions and video content to constantly improve campaign efficiency
Contribute to the overall Business strategy within the Paid Media team, from forecasting, to planning, to delivery
Create and maintain reporting dashboards and weekly/monthly reports, along with contributing to wider team-based plans, presentations, and updates
Proactively look for both tactical and strategic optimisation opportunities, and translate this into campaign delivery
Make full use of automation solutions available, implementing processes and practices that maximise operational efficiencies like implementing Google Ads Scripts
Collaborate with ad platform partners (Google, Microsoft, etc.) to scale innovation and stay at the forefront of paid search trends
Contribute to team rituals and analysis / researches into business customer behaviours, in a way that is instrumental to improve the performance of campaigns going forward
Transform single pieces of content into multiple high-impact formats tailored to your channel
Partner with internal Web, Marketing Ops, and Analytics teams to improve capabilities across tracking and measurement
Qualifications
Minimum 3-5+ years of experience in paid search in the B2B SaaS space or fintech/financial services background
Proven track record of delivering measurable pipeline growth and revenue impact through full-funnel demand generation campaigns
A data-driven mindset that continuously optimizes for better performance, leveraging funnel analysis and conversion optimization ; comfortable working with with tools such as Looker, Hubspot, Google Sheets, Pigment
Have experience creating, amending and implementing Google Ads Scripts
Excellent project management skills, capable of juggling multiple campaigns while maintaining quality and meeting tight deadlines
Strong strategic thinking combined with hands-on execution capabilities: you can develop the vision and roll up your sleeves to make it happen
Understanding of how Search fits into the user journey alongside other channels (Paid Social, Affiliates & SEO)
Experience with bid management and automation tools
Passionate about digital marketing
Are proactive and able to prioritise projects on impact with a low-level of supervision
Adaptable and creative, thriving in a fast-paced environment and unafraid to try new approaches, always seeking to "Raise the Bar"
Interview process :
1. Interview with a recruiter - 45'
2. Interview with the hiring manager (Senior Lead Paid Acquisition) - 45'
3. Business case with the Hiring Manager OR a member of the TEAM - 1h
4. Interview with Marketing Director - 30'
👉 Background Check (ISO27001 certification): identity, diploma, and past professional experiences will be checked after the offer.
What we offer
Flexibility: We believe it is key to produce your best work and to be fulfilled. We therefore offer the possibility to work away from our main offices, within France/UK/Spain; as well as abroad for a defined period. Further requirements may apply depending on the role and your overall experience.
Learning & Development: In PayFit we have a great learning platform where you can learn new skills every day with the support of our company. We also have English language courses to improve your business communication vocabulary and get to the next level.
Career Development: We want you to progress and be free to choose which direction you want to grow. There are also opportunities for internal moves.
Health promotion: A Gym at our Paris office and a GymLib subscription with preferential rates. 4 paid sessions with a mental health practitioner and online support with Moka.Care.
Health insurance: Mutuelle Henner (60% covered by PayFit).
Transportation: 50% covered for your public transportation card for those living within Ile de France. A budget to travel to the office for those who live outside of it.
Meals: A restaurant card with our partner Swile ( 9€ per workday).
Home office budget: 150€ per year to help you get set up in the best conditions. A MacBook is our standard working tool.
Parental support: 20 weeks maternity leave covered by PayFit and 4 weeks leave for the second parent.
Time off: 25 days of holidays + RTT days (depending on the contract).
Disability Inclusion: All of our positions are open to any person living with a disability. To guarantee equal treatment and opportunities, we will take, based on individual needs, appropriate measures to adapt the work conditions of PayFiters with disabilities, and if needed also during the recruitment process. Please let us know what you need and we will do our best to accommodate!
